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Editorial: bnt newsroom. Advertising is placed by the bnt business team and labeled. Partner pages are written by the partners and labeled.

As seções oficiais funcionam com AI Hompy (aihompy.com) — solicite grátis

Converted prices are approximate (Oct 2026 reference rate); billed in KRW.

Automated checks only — not yet reviewed by assistive-technology users. Hub pages allow AI search crawlers for citation; training crawlers follow bnt policy. · About K-STYLE · Corrections log · · Journalist Login · Desk CMS

My Seoul lookbook

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A person in a grey coat walking down a tree-lined Seoul street in autumn, seen from behind
HISTÓRIA DE CAPA · Vol. 04 · Seongsu Após a Chuva

Seongsu Após a Chuva — Arquitetura do Trench Coat Oversized no Concreto Molhado

Arquivo de moda, beleza e espaços de Seul verificado pela redação da bnt K-STYLE. De um clique editorial às especificações exatas e endereços em Seul.

Editoriais e EstrelasGuia de Seul
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EditorialTraduzido
8 out 2026
Como verifico se uma clínica dermatológica em Seul tem atendimento em inglês ou japonês?

Verifique dois fatos na página da clínica: (1) Idiomas falados no local e (2) Registro para pacientes estrangeiros ou agência de interpretação parceira.

🎧 🔊 Listen (20s briefing)

On K-STYLE clinic pages, check the Languages line and the Foreign-patient registration line, then confirm coordinator days when you book.

Source →
EditorialTraduzido
8 out 2026
Devo testar novos produtos de skincare logo antes de consultar um dermatologista em Seul?

Os dermatologistas entrevistados pela bnt recomendam manter seu sabonete habitual e um hidratante simples por 48 horas antes da consulta.

🎧 🔊 Listen (20s briefing)

Doctors interviewed by bnt suggest sticking to your usual cleanser and moisturizer for two days before a clinic visit, and bringing photos of your home routine.

Source →
EditorialTraduzido
1 out 2026
Como devo organizar passeios em palácios, compras e visita à clínica em uma viagem de 3 dias a Seul?

Coloque caminhadas longas ao ar livre e saunas antes da visita à clínica, e deixe programas internos (museus, cafés, salões) para depois.

🎧 🔊 Listen (20s briefing)

Schedule outdoor walks and saunas before your clinic visit, and save indoor plans for after. Always follow the aftercare sheet from your doctor.

Source →

Pictorials & Star Style

Editoriais e Estrelas →
Close-up of a cheek with a soft highlight on the upper cheekbone; skin texture visible
Editoriais e Estrelas · 2 out 2026 · ✨ 4-Layer Style GuideEditorial example

Glass skin, no filter: a studio morning with actor J.

A person in a grey short coat walking down a wet Seoul street, from behind
Editoriais e Estrelas · 18 set 2026 · ✨ 4-Layer Style GuideEditorial example

Street grey: idol M. in three coats

The navy column dress on the Busan red carpet
EditorialEditorial exampleActor J.
The navy column dress on the Busan red carpetFilm festival opening, Busan · 4 out 2026
The oversized grey coat at Incheon airport
EditorialEditorial exampleIdol M.
The oversized grey coat at Incheon airportDeparture for Tokyo, Incheon Airport · 30 set 2026
Episode 4: the no-makeup makeup

Copie o Look · 3 Faixas de Orçamento

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Glass skin in five steps
EditorialGet the Look
Glass skin in five steps5 steps · Under ₩50,000 (≈ EUR €34) ~ Studio · Tried by bnt: Editor Kim Yeonsu
The grey short coat, three ways
EditorialGet the Look
The grey short coat, three ways4 steps · Under ₩100,000 (≈ EUR €67) ~ The one in the pictorial · Tried by bnt: Editor Heo Jeongeun
Blunt layers: what to ask your stylist
EditorialGet the Look
Blunt layers: what to ask your stylist4 steps · Any salon ~ Where it was done · Tried by bnt: Editor Kim Yeonsu

Editorial Desk · Verified Reporting

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Objetgrance Hosts "Beauty Festa" Pop-up Store at Hyundai Department Store Sinchon U-PLEX
Editorial22 out 2026
Traduzido
Objetgrance Hosts "Beauty Festa" Pop-up Store at Hyundai Department Store Sinchon U-PLEX

Sensory wellness brand Objetgrance operates its Beauty Festa pop-up store on the 5th floor of Hyundai Department Store Sinchon U-PLEX through November 15, featuring hand cream…

Da-Mi Lee, bnt Beauty Desk
UNESCO 10th Anniversary Jeju Haenyeo, Promoting Food and Culture in Rome
Editorial8 set 2026
Traduzido
UNESCO 10th Anniversary Jeju Haenyeo, Promoting Food and Culture in Rome

Jeju haenyeo, who have coexisted with the sea, introduced their food and community philosophy in Italy during the 10th anniversary of UNESCO.

bnt Seoul Life Desk
Chicken Meets Tteokbokki! Gupne's New Menu ‘Seoul Mom Fried Tteokbokki Chicken’
Editorial21 set 2026

Guia de Bairros de Seul

Guia de Seul →
HAN RIVERHannamSeongsuCheongdam
A sloped Hannam street
HannamHangangjin Stn. (Line 6)3 places
Brick warehouses turned shops in Seongsu
SeongsuSeongsu Stn. (Line 2)4 places
A quiet Cheongdam street with boutiques
CheongdamApgujeongrodeo Stn. (Suin-Bundang)17 places

Schematic neighborhood guide with subway access. Alphabetical order inside each area.

Run a salon, clinic, shop or restaurant in Seoul?

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Editorialbnt health & beauty desk · Seoul clinics

Skin concerns on a trip to Seoul — calm guidance and verified clinic facts

Open Skin & Clinics →
Redness & sensitive skinDryness & tight skin after flyingPores & T-zone shine on cameraUneven tone & dark spotsSun & outdoor days in Seoul
Seoul in October: dry wind outside, warm air inside — what dermatologists tell visitors
Editorial8 out 2026
Seoul in October: dry wind outside, warm air inside — what dermatologists tell visitors

Visitors often arrive after a long flight and buy five new products on day one.

Reporter Park Jihye, bnt health & beauty desk
Visiting a dermatology clinic in Seoul as a foreigner: how booking, interpretation and registration work
Editorial5 out 2026
Visiting a dermatology clinic in Seoul as a foreigner: how booking, interpretation and registration work

Under Korean law, clinics registered for foreign patients and licensed medical-tourism agencies have specific roles.

Reporter Park Jihye, bnt health & beauty desk

Seoul dermatology clinics in the guide: 4 clinics (Medical Service Act compliant — facts only, no treatment efficacy claims or before/after photos) · See clinic facts →

Oficial da empresa — gerido pelo estabelecimento
Oficial da empresaPress-to-Proof · Verified Brand Newsroom

Official Brand Updates & Verified Coverage Archives

Open DR.O Official Newsroom ↗
Decoding the 27-Day Skin Care Interval: Inside DR.O’s 3-Step Hydration → Barrier → Active Home Derma Reset
Oficial da empresa3 nov 2026
Decoding the 27-Day Skin Care Interval: Inside DR.O’s 3-Step Hydration → Barrier → Active Home Derma Reset

Formula design rooted in 20 years of Oracle Skin Research Network data — from cooling Medi-Glow Modeling Mask (Base Reset) to thermo-responsive Medi-Tension Hydrogel Mask (Cor…

bnt K-STYLE Beauty Editorial Desk
Oficial da empresa3 nov 2026
Durante o "Intervalo" (The Interval) entre visitas à clínica, qual é a ordem de cuidados em casa para acalmar o calor e o ressecamento?

De acordo com a reportagem da bnt, recomenda-se uma rotina de 3 etapas: Hidratação → Barreira → Cuidado ativo gradual.

Read full Q&A →Salon Mun Newsroom ↗
Patrocinado — equipe comercial da bnt

Patrocinado Brand content · bnt (sponsored)

Sensitive-skin routines with LUNE — autumn 2026 campaign

A three-month campaign by the bnt business team. Advertising — labeled, and kept apart from the newsroom.

See the campaign

EditorialEditorial exampleActor J.
Episode 4: the no-makeup makeup
Wednesday–Thursday drama episode 4, broadcast · 7 out 2026
Close-up of a cheek with a soft highlight on the upper cheekbone; skin texture visible
EditorialEditorial example✨ 4-Layer Style Guide
Como foi feita a “glass skin” desta editorial?2 out 2026 · Photo Park Chanhyuk · Salon Mun
Shoulder-length hair with blunt ends, seen from behind
EditorialEditorial example✨ 4-Layer Style Guide
Qual é o corte de cabelo do ator J. nesta sessão?2 out 2026 · Photo Park Chanhyuk · Salon Mun
Traduzido
Chicken Meets Tteokbokki! Gupne's New Menu ‘Seoul Mom Fried Tteokbokki Chicken’

The representative snacks of Korea, ‘chicken’ and ‘tteokbokki’, have come together in an unprecedented combination.

bnt Seoul Life Desk